Byte & Kite Stack
Our core tools for scaling AI & SaaS brands — and why we trust them.
This is the toolkit we use to run Byte & Kite, serve our clients, and keep everything moving at startup speed. We’re opinionated. We’re hands-on. And we only recommend what we use ourselves — day in, day out.
Why this matters:
SaaS founders often ask us, “What tools should we start with?” This page is our open-source answer — with reasoning, not just logos.
Strategy & Planning
Tool | Use Case | Why We Use It |
|---|---|---|
Project management, documentation, campaign planning | Our operations HQ. Custom workflows for every client. | |
Company foundation: email, Drive, calendar | We set this up for nearly all clients. It’s your digital foundation. |
Byte & Kite is a ClickUp-first agency. It runs every campaign, ad brief, funnel plan, and feedback loop we deliver.
Automation Stack
Tool | Use Case | Why We Use It |
|---|---|---|
Low-code marketing automations | Visual builder, more powerful than Zapier. We use it for lead routing, onboarding flows, internal ops. | |
Custom automations, self-hosted logic | Great for developer teams that want data control. | |
Simple logic chains | Quick workflows, outreach tracking, etc. | |
Triggers & alerts | Internal workflow sync, task escalations, time-based updates. |
Example: We sync Typeform → Notion CRM → Slack → ClickUp in under 3 seconds. No engineer required.
Content & Copywriting Tools
Our content engine blends AI with human creativity. This is how we generate scripts, ideas, and long-form assets.
Tool | Use Case | Why We Use It |
|---|---|---|
Deep reasoning, outline structuring | Our favorite for content briefs, article structure, and tone mapping. | |
Polished text, tone mimicry, repurposing | Used for writing, rewriting, and testing different voice versions. |
Byte & Kite excels in adapting AI output to sound real, engaging, and conversion-focused. No robotic fluff.
AI Image Tools
We use different models depending on use case — from high-end product imagery to playful carousels or UI mockups.
Tool | Primary Use | Notes |
|---|---|---|
Cinematic, high-detail compositions | Ideal for storytelling ads and brand films. | |
Fast image ideation with ChatGPT context | Good for quick iterations inside content chats. | |
Balanced creativity + clarity | Solid fallback for general illustration. | |
Stylized, editorial visual direction | Best for brand building, packaging, creative flair. | |
UI/UX and clean interfaces | Used for visualizing SaaS dashboards or onboarding flows. | |
Typography + concept sketching | Useful for title images, LinkedIn slides, or quote visuals. |
We generate faster with AI, but we art direct like humans. The tool is only as good as the prompt and the intention.
AI Video Tools
For motion-first funnels, demo ads, and explainer reels — these are our go-to’s.
Tool | Use Case | Why We Use It |
|---|---|---|
Hyperreal AI video | Ideal for flagship ads and founder-led explainers | |
Motion design + B-roll generation | Used to enhance brand content with AI visuals | |
Fast creative video prototyping | Good for TikToks, reels, and animations. |
Byte & Kite uses AI to compress production timelines — not quality.
Ad Platforms & Lead Tools
We build full-funnel systems, so we combine ad managers with enrichment and outreach tooling.
Tool | Category | Why We Use It |
|---|---|---|
B2C + retargeting | Strongest for warming traffic + offer testing | |
UGC-native tools | Our go-to for launch-stage creator tools | |
Design, AI photo, visual SaaS | Underrated channel for creatives | |
Intent-based SaaS funnels | Works well with pricing page or feature search | |
Outbound automation + enrichment | GPT-native lead builder. We use it for B2B flows | |
Contact data + outreach | Powerful when filtered right. Great LinkedIn fallback. |
Want to see this in action? Check our Ads & Acquisition Playbook →
How We Keep This Updated
We revisit this stack every quarter. If an AI tool becomes outdated or we find a better one, we swap it in. As an agency immersed in AI and SaaS, this stack reflects where the best tools are moving — not just what worked in 2023.
If you’re building your own stack and want help choosing tools or setting them up for marketing operations:
We’ll audit your current setup and recommend improvements based on your audience, team size, and goals.